{"product_id":"what-is-lego","title":"What is LEGO?","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cdiv id=\"mobile-about-the-book\" data-mce-fragment=\"1\"\u003e\u003cdiv class=\"slot product-about 9780735262461 isbn-related seemoreenable show opened\" id=\"seemore-0\" data-mce-fragment=\"1\" height-fold=\"377\" target-height=\"477\"\u003e\u003csection class=\"overview\" data-mce-fragment=\"1\"\u003e\u003cdiv id=\"mobile-about-the-book\"\u003e\u003cdiv id=\"seemore-0\" class=\"slot product-about 9781101919194 isbn-related seemoreenable show opened\" target-height=\"450\" height-fold=\"377\"\u003e\u003csection class=\"overview\"\u003e\u003cp\u003e\u003cb\u003eFind out how these fun, stackable blocks became the most popular toys in the world.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eThe LEGO toy company was founded in 1934 by a Danish carpenter who loved making wooden pull toys. From its humble beginnings, the company has lived up to its name–which comes from the Danish phrase meaning to always “play well”–encouraging children to use their imagination and build whatever they can dream up.\u003c\/p\u003e\n\u003cp\u003eIn this book, author Jim O’Connor describes how a simple concept–small plastic bricks that snap together–morphed into a cultural phenomenon.\u003c\/p\u003e\u003c\/section\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/section\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"mysite","offers":[{"title":"Default Title","offer_id":51466699342070,"sku":"9780593092941","price":5.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0818\/7497\/7014\/files\/9780593092941.jpg?v=1786703856","url":"https:\/\/niemama.icu\/products\/what-is-lego","provider":"ChaosFit","version":"1.0","type":"link"}